Restaurant Branding & Packaging Design
Spicy, Strategic Design for Restaurants, Pizzerias, and Food Brands
Great food deserves great design. At BS Creative Co., we help restaurants, cafes, food trucks, and fast-casual brands build bold, memorable identities that connect with customers and fuel long-term brand loyalty. From pizza boxes and menus to storefront decals and social templates, we design everything your restaurant needs to look as good as it tastes.
What We Offer
Restaurant Logo & Branding Packages – Custom visual identities with color palettes, logos, and typography
Menu Design – Printed and digital menus that balance flavor with function
Packaging Design – Takeout boxes, wrappers, cups, and labels that make every order Instagram-worthy
Storefront & Signage – Window decals, sidewalk signage, and interior branding that draws people in
Social Media Graphics – Canva-ready templates for promos, specials, and behind-the-scenes content
Brand Guidelines – Easy-to-follow brand kits for consistent rollouts across teams and locations
Case Study
Fire & Slice
Bold Pizza Branding and Packaging for a Fictional Fast-Casual Concept
To showcase our restaurant branding capabilities, we created a full mock brand for Fire & Slice — a spicy, modern pizza spot with a flavor-first attitude. The brand was designed to be playful, high-impact, and instantly recognizable, from its fiery red palette to the melty logo mark.
The Objective
Craft a fiery, energetic restaurant identity that’s built for modern food culture: visually bold, brand-consistent across every touchpoint, and scalable for takeout, delivery, and dine-in.
Our Approach
Brand Identity Design
We developed a fully custom visual system for Fire & Slice, including a primary logo, alternate mark, and graphic icons (flames + pizza slices), all with a punch color palette!
Menu & Packaging Design
We created a cohesive design system for menus and pizza boxes:
Menu card layout with clear hierarchy and playful graphics
Custom pizza box with logo and tagline, “Where fire fuels flavor,” applied with bold contrast and visual appetite appeal
Storefront & Visual Identity
To tie it all together, we created:
Branded storefront decals with flame illustrations and logo application
Patterned brand assets for use across social, in-store signage, and print campaigns
Supporting Sacramento’s Culinary Scene
From quick-service startups to sit-down restaurants, BS Creative Co. partners with local food businesses across the Sacramento region. We understand the unique challenges of restaurant marketing — and how great design can help drive foot traffic, online orders, and customer loyalty
