Brand Identity Services That Make Your Brand Unforgettable

At BS Creative Co., we believe your brand identity is more than just a logo. It’s how your audience sees, feels, and remembers you. Our branding & identity design services help businesses build strong, cohesive visuals and messaging that leave a lasting impression. Whether you’re launching a new brand or refreshing an existing one, we’re here to create an brand identity that aligns with your purpose and drives connection.

BS Creative Co. squiggle representing their brand. BS Creative Co. is a Sacramento marketing agency that helps local businesses grow through creative design, branding, and web strategy.

What’s Included in Our Branding & Identity Design Services

Our branding & identity design services provide the foundation your brand needs to stand out. We focus on both the visual and the strategic elements of your identity so every touchpoint feels intentional and consistent.

 

Logo & Mark Design

Create a primary logo, secondary variations, and brand mark that work across print and digital.

Brand Style Guide & Visual System

Develop color palettes, typography, iconography, patterns and usage guidelines that keep your brand unified.

Messaging & Voice Guidelines

Define your brand’s tone, key messaging, and audience-specific language to maintain clarity across platforms.

Brand Collateral Design

From business cards to letterheads, signage to social templates, we make sure your identity is integrated everywhere.

Brand Refresh & Rebranding

Update your existing identity to reflect growth, new markets or refreshed positioning while maintaining brand equity.

Brand Rollout Strategy

Ensure your identity is implemented smoothly across website, social media, print, and marketing channels.

Additionally, once your brand identity services are competed, you can explore the other services we also offer:

BS Creative Co. squiggle representing their brand. BS Creative Co. is a design business that helps local businesses grow through graphic design, branding, web strategy, logo design, social media design, social media management, and monthly maintenance services.

Why Choose BS Creative Co. for Your Brand

Choosing the right brand partner makes all the difference. We combine creativity, strategy, and deep design experience to craft identities that work, and last.

  • Brand-First Strategy: We don’t design in isolation. We dig into what makes your brand unique and design accordingly.

  • Visual Consistency: From digital to print, we make sure your identity looks flawless everywhere.

  • Collaborative Process: You’ll be involved in every step—from concept to rollout—so the result feels authentically yours.

  • Expert Execution: With years of experience building identities across industries, we know how to make your brand move from concept to market.

Our Process: How Branding & Identity Comes to Life

Discovery & Research

We explore your business, audience, and competition to uncover unique positioning.

Strategy & Concept

We develop visual directions and messaging that align with your brand’s purpose and market.

Design & Refine

We create logo concepts, visual systems, and templates, then refine them based on your feedback.

Delivery & Rollout

We hand off your brand assets in formats you need and support your launch across platforms.

Support & Evolution

As your business grows, we’re ready to evolve your brand with you.
BS Creative Co. squiggle representing their brand. BS Creative Co. is a Sacramento marketing agency that helps local businesses grow through creative design, branding, and web strategy.

Industries We Serve

We’ve helped brands across a wide range of industries build identities that resonate and endure.

Our brand identity services support a variety of businesses including:

Real Estate
Construction
Healthcare
Law
Beauty
Restaurants
BS Creative Co. squiggle representing their brand. BS Creative Co. is a design business that helps local businesses grow through graphic design, branding, web strategy, logo design, social media design, social media management, and monthly maintenance services.

Ready to Define Your Brand?

Your brand deserves a foundation that’s strong, strategic and visually compelling. If you’re ready to take your brand to the next level, we’re ready to partner with you on brand identity services.